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Meet the Happy to the Max Adult Jacket. Designed for real warmth, real comfort, and everyday adventures, it’s available now for families everywhere.
Made with thick, plush sherpa on the outside and lined with ultra-soft faux fur within, this jacket delivers an exceptionally cozy wear. Its playful oversized happy motif brings a touch of Max’s sunshine to even the chilliest day.
Warmth you can feel. Happiness you can wear.
Happy to the Max.
Max’s First Kidswear Design Offered to the Public!
(Also available in adult sizes for the cutest matching moment)
Meet the Happy to the Max Youth Jacket—Max’s very first kidswear design released for purchase. Designed for real warmth, real comfort, and everyday adventures, it’s available now for families everywhere.
Made with thick, plush sherpa on the outside and lined with ultra-soft faux fur within, this jacket delivers an exceptionally cozy wear. Its playful oversized happy motif brings a touch of Max’s sunshine to even the chilliest day.
Warmth you can feel. Happiness you can wear.
Happy to the Max.
Relax to the Max™ in these super-soft, cozy satin pajamas designed by Max himself, in his favorite colors! Max believes even a night in should be fashionable, elegant, and soft, and these are the ultimate proof. Featuring his hand-drawn logo embroidered over the heart, this set also carries his signature wings across the back, making them a true collector’s piece.
Inspired by the very first pajamas Max designed and sewed for himself, the Burgundy & Gold set lets you match Max while you dream big. Luxe, bold, and iconic, these PJs are made to stand out, even when you’re staying in.
Relax to the Max™ in these silky-soft cheetah print pajamas, one of Max’s all-time favorites. Known for designing and sewing late at night or on weekend mornings, fans have often spotted Max on social media working in his cheetah jammies. Now, you can too!
Crafted for comfort and elegance, these pajamas feature Max’s embroidered logo over the heart, a subtle reminder that even rest should be stylish. Whether you’re lounging, dreaming, or creating, these are the ultimate cozy statement set.
Relax to the Max™ in these dreamy, soft satin pajamas, designed for nights when comfort meets imagination. Max has always believed staying in should feel elegant, fashionable, and gentle, and this set is proof. Each pair carries Max’s original logo, embroidered with care over the heart.
The print is directly from Max’s own painting, “Dreamy Night,” a swirl of rich purple and blue designed to inspire dreamers everywhere. Slip into a work of art, and let your nightwear become part of your creative journey.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
Created by Max Alexander, the world’s youngest runway designer, in collaboration with Fern Mallis, the creator of New York Fashion Week and widely celebrated as the Godmother of Fashion, this limited-edition caftan is a true meeting of generations.
Covered in radiant pink sequins, it moves like liquid light, flowing with ease while making a statement. Designed to bring comfort and glamour together, this caftan is perfect for seaside evenings, celebrations, or any moment you want to feel unforgettable to the MAX!
A collector’s piece from two icons of fashion.
The Tropical Green Caftan is crafted from 100% viscose for a soft, breathable drape that moves beautifully. Featuring embroidered Wings artwork on the back and finished with the signature Max Alexander woven label.
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