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Debuted on his runway at the Palais Garnier, the Angel Latte Coat is the natural counterpart to Max’s signature Flat Black Coat.
Crafted from the same distinctive jute used in Max’s Grounds for Change collection, this edition is left completely undyed, allowing the fiber’s warm latte tone to remain exactly as it appears in nature. The coat features a sculpted, belted waist and signature peplum flare, finished with a smooth satin lining for structure and comfort.
Across the back, Max’s iconic angel wings appear in subtle gold embroidery - a symbol of transformation and the belief that extraordinary things can come from unexpected materials.
Only 300 Angel Latte Coats will ever be made. No restocks.
This limited-edition T-shirt was created to commemorate Max Alexander’s 2026 runway show in Paris at the historic Palais Garnier.
Designed in the spring color palette of the collection (with classic black also available), the shirt reflects the spirit of the runway. The front features original line-drawn floral artwork, part of the visual language behind the show.
On the back, “Live Life to the Max” appears alongside Paris 2026 and Max’s signature heart logo. This piece is a keepsake from a defining moment in his journey.
This shirt was made so you could carry a piece of this moment with you. It celebrates the show, the work, and the journey behind it.
Unveiled at Aspen Fashion Week, Max Alexander’s Flat Black Coat represents the next evolution of his celebrated Grounds for Change collection. Originally born from up-cycled coffee bean sacks, the line now expands with pieces crafted from the same natural jute, this time newly sourced and dyed, yet still true to the authentic texture that defined Max’s runway look.
The jacket features a sculpted, belted waist and Max’s signature peplum flare, creating dramatic movement with every step. Inside, a smooth satin lining provides structure and comfort. On the back, Max’s iconic angel wings appear in subtle gold embroidery, a symbol of transformation, freedom, and the sustainable ethos at the heart of Grounds for Change.
A standout from the Aspen runway, the Flat Black Coat is designed to pair with Max’s first-ever bag design, created from matching jute. Together, they mark a bold new chapter in his story: elevated, durable, and unmistakably Max.
Introducing the Flat Black Tote, Max Alexander’s first-ever bag design and the newest addition to his Grounds for Change evolution. Crafted from the same black-dyed natural jute as the Flat Black Jacket, this tote blends durability, sustainability, and Max’s unmistakable creative flair.
The exterior features an extra-large padded strap designed for all-day carrying comfort, along with matte gold hardware across the front, engineered specifically to display Max’s Charming Collection. His signature logo appears in matching matte gold hardware, while Max’s name is embroidered on the back, adding a personal and collectible touch to the piece.
Inside, the tote opens to reveal a burst of personality: a lining made from one of Max’s favorite colorful faux-fur fabrics, chosen for both texture and joy. An interior zipper pocket and three additional slip pockets provide structure and function for everyday use.
Designed to pair seamlessly with the Flat Black Coat, the Flat Black Tote represents Max’s next step as a designer!
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
The Charming Collection
Introducing The Charming Collection, Max Alexander’s debut collection of collectible bag charms! An expressive, sparkling extension of his personal style and the playful spirit behind every Max design.
Each charm is crafted with luxury-grade crystals that catch the light from every angle. The signature piece, a black crystal-covered heart, features Max’s iconic logo rendered in gold crystals and suspended from a polished gold chain. A small circular gold tag, engraved with Max’s logo, finishes every charm with a couture touch.
The collection also includes symbols drawn from some of Max’s favorite things; a pineapple, a lemon slice, a music note, a doughnut, a heart, and angel wings. Each one is reimagined in vibrant crystals and designed to add personality and joy to any bag. Sparkling, tactile, and irresistibly whimsical, these charms transform everyday accessories into collectible conversation pieces.
Designed to hang from the gold hardware on Max’s Flat Black Tote, The Charming Collection brings shine, story, and a touch of Max’s world everywhere you go.
Meet the Happy to the Max Jacket—Max’s very first kidswear design released for purchase. Designed for real warmth, real comfort, and everyday adventures, it’s available now for families everywhere.
Made with thick, plush sherpa on the outside and lined with ultra-soft faux fur within, this jacket delivers an exceptionally cozy wear. Its playful oversized happy motif brings a touch of Max’s sunshine to even the chilliest day.
Warmth you can feel. Happiness you can wear.
Happy to the Max.
Max’s First Kidswear Design Offered to the Public!
(Also available in adult sizes for the cutest matching moment)
Meet the Happy to the Max Youth Jacket—Max’s very first kidswear design released for purchase. Designed for real warmth, real comfort, and everyday adventures, it’s available now for families everywhere.
Made with thick, plush sherpa on the outside and lined with ultra-soft faux fur within, this jacket delivers an exceptionally cozy wear. Its playful oversized happy motif brings a touch of Max’s sunshine to even the chilliest day.
Warmth you can feel. Happiness you can wear.
Happy to the Max.
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